New Cortet enables manufacturers to sell systems and solutions, not just lamps & luminaires
Cortet by CEL revealed the availability of its new Cortet Lighting Control Solution and its ‘Powered By Cortet’ partnership program that enables lamp and luminaire OEMs to provide a full range of local and IoT connected control systems, integrated solutions and lighting accessories to their clients and customers.
As a ‘Powered By Cortet’ partner, a lamp or luminaire OEM can expand its product lines and increase overall profit margins by leveraging Cortet’s industry leading lighting control system with a full line up of tested and certified accessories like sensors, switches, luminaire control adapters, LED drivers, etc. Additionally, the Cortet engineering team, with decades of experience in real world commercial control systems, can provide integration expertise to help with the design, installation and fine tuning of entire systems required for industrial and commercial buildings.
By adding a lighting control system to its portfolio, a luminaire and lamp OEM can increase sales of its existing product lines by selling more luminaires and/or lamps, gain new revenue by selling lighting controls, and open the door to sell new products and services that build on an IoT connected system.
One of the most critical issues that luminaire and lamp OEMs face today is the more rapid than expected deterioration of profit margins for LED products (which last longer than incandescent and fluorescent products, which is another stress on OEMs’ top and bottom lines).
Cortet’s proven technical advantages as well as its unique user interfaces, enable lighting manufacturers to differentiate themselves from the competitors and to better establish long and rewarding relationships with their industrial and commercial facility customers.