Orient Electric Limited, a part of the diversified $ 1.8 billion CK Birla Group, has become the first Indian lighting brand to have been awarded 5-Star rating for its 9W LED bulb by BEE (Bureau of Energy Efficiency).

Puneet Dhawan, Sr. Vice President and Business Head, Lighting, Orient Electric said, “We are proud to be amongst the first to have certified BEE 5-Star rated LED bulbs. We have always been a firm supporter of BEE’s star labelling for LED bulbs as it helps to assure the consumer in terms of light output and energy savings. Also, we were the pioneers to introduce and market BEE 3-Star rated bulbs way back in 2016 and this norm has now been made mandatory for all. In our consistent endeavour to provide value to consumers, we have now voluntarily adopted BEE 5-Star rating for high demand 9W LED bulbs.”

He further added, “Our LED lighting business has grown 8 times in just 2 years. We are today one of the largest LED bulb manufacturers in the country in the non-OEM category and a preferred supplier to many government institutions. Our products are at par with global standards in terms of quality as well as cost.”

Orient Electric has a fully-integrated manufacturing set-up for making electronic drivers, LED modules and finished bulbs, various LED luminaires e.g. streetlights, floodlights, industrial highbay lights and indoor lights backed up by a fully-integrated in-house R&D team and competence centre.

Leave a Reply